Friendship and support is what creates a community and a sense of belonging. That is exactly what our guest Priyasha Shah, Founder of Sakhya wanted to create amongst the women who love South Asian fashion and styles. She started the platform Sakhya where sellers could post their pre-loved saris, salwar kameez, lenghas to offer it to buyers who would love to own a piece of South Asian fashion. These outfits and saris woven with the memories, may it be a shopping trip with cousins in India or a special purchase for a wedding or Diwali – give the sellers a way to share that joy and warmth with the buyers in the Sakhya community. Sakhya’s mantra is “shop what you love, sell what you don’t – but always keep it in rotation” From guidance on how to photograph the item to pricing strategies – Priyasha and the Sakhya team has created a sustainable community around South Asian fashion. These fashion articles are exquisitely designed with embroidery, in vibrant colors and made with unique fabrics are given a new life and maybe …glam to the wearer. Sakhya is A South Asian Fashion Resale platform for truly sustainable and accessible South Asian clothing. A community where anyone can recreate their South Asian wardrobes with ease and trust. Learn more about this sustainable business on this episode of Mindful Businesses.
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