We talk to the CEO of Dropps, Jonathan Propper, who reinvented the way consumers do laundry with the invention of the liquid laundry detergent pod. In 2017, Dropps became exclusively direct-to-consumer by offering cost-saving subscription plans shipped via sustainable packaging; eliminating third-party retailers from its distribution chain. This autonomy has allowed the brand to thrive in providing eco-responsible cleaning products with reduced environmental impact, which saves money, time, water, and plastic. You can also visit our website http://www.mindfulbusinessespodcast.com